As an example, Arizona went up 116 percent last year alone. For example,Įvidence: Obamacare is failing, unsustainable and collapsing "Obamacare premiums nationwide have increased by double and triple digits. This includes facts, statistics, authoritative testimony, interviews, and observations, which are considered indisputable. When used poorly, logical appeals may include: over-generalized claims, reasons that are not fully explained or supported, logical fallacies, evidence misused or ignored, and no recognition of opposing views.Ĭlaim = Every American child deserves a brighter future "Every American child deserves a brighter future."Īfter a claim is made, evidence is then presented in support of the claim. When used correctly, logical appeals contain strong claims and evidence, warranting clear connections between the two. A claim is the notion the author wants to become reality. Logos: Appeals to the mind.Ī logical appeal is one that evokes action or belief in an audience based on the strategic use of a claim, evidence or warrant. In the end, no ship moves without everyone paddling. In this respect and for other reasons, Trump's speech was effective. Independent of the policies President Trump endorses, or his personal character or style, as a public speaker I applaud all who have the courage to stand before the public and utter a single word. For our purpose herein, I will say that I do not consider Trump polished orator, but I recognize his skill and admire his fortitude and courage to stand before the public. As an experienced public speaker who has presented to Congress, I recognize other nuances that are out of the scope of this article. According to many news sources, Trump sounded "Presidential" in his delivery, which is no easy task, even for skilled or polished orators. It is up to the reader to determine whether or not Trump is an effective speaker.
It is a basic examination of some of the techniques the writer of this speech and Trump as an orator utilized to convey changing government initiatives and persuade public opinion. To better understand President Trump's techniques as a public orator, let us examine his Address to the Joint Session of Congress for three types of arguments:ĭisclaimer: This is not an endorsement nor is it a critique of the Trump Administration and its proposed policies. Logos is the content and argument the author uses to persuade the audience. Ethos relates to the personal character of the speaker and pathos to the emotional influence of the speaker on the audience. Ethos, Pathos and Logos are three Greek words Aristotle used to describe the modes of persuasion used to convince audiences.
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